What�s �New� about the New Normal?

(Adapted from Bryan Harris of Dimensional Fund Advisors)

The struggling U.S. economy, global unrest, and volatility of the stock market over the past few years have left many investors fatigued. Despite two years of strong equity returns, some investors have been slow to regain market confidence. Many are accepting the talk about a �new normal� in which stocks will offer lower returns in the future, simply because they have offered lower returns in the recent past.

The concept of a new normal is anything but new. In fact, throughout modern history, periods of economic upheaval and market volatility have led people to assume that new economic rules or an expanding government would somehow limit growth. What they failed to consider was how the capital markets adapt to major social and economic shifts, leading to new means of wealth creation. Let�s take a minute to look at some other periods when investors had strong reasons to abandon stocks, and consider the parallels to today:

1932: The US stock market had just experienced four consecutive years of negative returns. A 1929 dollar invested in stocks was worth only 31 cents by the end of 1932. Hopes were sinking during the Great Depression, and many people felt as though the economy had permanently changed. Many investors left the market, and some would not return for a generation. Amidst what is considered the roughest economic time in US history, the markets looked ahead to recovery.

US Stock Market Performance after 1932 (Annualized Return)

5 Years	10 Years	20 Years
15.35%	10.07%	13.19%

1941: World War II was raging, and the US had just entered the conflict. The US stock market had experienced two consecutive years of negative performance, and the economy had shown signs of sliding back into depression. Although conversion to a wartime economy would revive industrial production and boost employment, investors struggled to see beyond the conflict. Many expected rationing, price controls, directed production, and other government measures to limit private sector performance.

US Stock Market Performance after 1941 (Annualized Return)

5 Years	10 Years	20 Years
18.63%	16.67%	16.29%

1974: Investors had just experienced the worst two-year market decline since the early 1930s, and the economy was entering its second year of recession. The Middle East war had triggered the Arab oil embargo in late 1973, which drove crude oil prices to record levels and resulted in price controls and gas lines. Consumers feared that other shortages would develop. President Nixon had resigned from office in August over the Watergate scandal. Annual inflation in 1974 averaged 11%, and with mortgage rates at 10%, the housing market was experiencing its worst slump in decades. With prices and unemployment rising, consumer confidence was weak and many economists were predicting another depression.

US Stock Market Performance after 1974 (Annualized Return)

5 Years	10 Years	20 Years
17.29%	15.92%	14.89%

1981: The stock market had delivered strong positive returns in five of the last seven calendar years, and the two negative years (1977 and 1981) were only moderately negative. Despite these results, investors were weary from stagflation, which was characterized by high annual inflation, anemic GDP growth, and unemployment, and from fears of another economic downturn. A 1979 BusinessWeek cover story titled �The Death of Equities� claimed inflation was destroying the stock market and that stocks were no longer a good long-term investment.

US Stock Market Performance after 1981 (Annualized Return)

5 Years	10 Years	20 Years
18.82%	16.58%	14.54%

1987: On �Black Monday� (October 19, 1987), the Dow Jones Industrial Average plummeted 508 points, losing over 22% of its value during the worst single day in market history. The plunge marked the end of a five-year bull market. But in the wake of the crash, the market began a relatively steady climb and recovered within two years. The effects of the crash were mostly limited to the financial sector, but the event shook investor confidence and raised concerns that destabilized markets would increase the odds of recession.

US Stock Market Performance after 1987 (Annualized Return)

5 Years	10 Years	20 Years
16.16%	17.75%	11.89%

2002: By the end of 2002, investors had experienced the stress of the dot-com crash in March 2000, the shock of the September 11 attacks, and the early stages of wars in Afghanistan and Iraq. Although October 9, 2002, would ultimately mark the market�s low point, investors had endured three years of negative performance and an estimated $5 trillion in lost market value. A younger generation of investors had experienced its first taste of old-world risk in the �new economy.�

US Stock Market Performance after 2002 (Annualized Return)

5 Years	10 Years	20 Years
13.84%	?	?

2008-Today: The market slide that began in 2008 reversed in February 2009�gaining 83.3% from March 2009 through 2010. Despite two years of strong stock market returns, memories of the 2008 bear market and talk of the �lost decade� have led many investors to question stocks as a long-term investment. But earlier generations of investors faced similar worries�and today�s headlines echo the past with stories about government spending, surging inflation, deflationary threats, rising oil prices, economic stagnation, high unemployment, and market volatility. Which leads us to ask, what is new about that?

Don Davey
Senior Portfolio Manager
Disciplined Equity Management, Inc.